Longer description of your proposed project

I want to build a non-judgment app for people (like me) who are trying to reduce their impact on animal cruelty by reducing factory farmed meat consumption. I'm trying to reduce my impact by eating at most one standard serving of meat per day, and making one day a week to be fully vegetarian or vegan.

To keep me honest and encourage me to continue making progress, I want to build an app similar to those that track calories or alcohol intake. You can enter how many portions of animal products you ate (including zero) and it will show a daily/weekly "cruelty score" (to be renamed!) to help you set goals & track progress. The score will be more for factory farmed meat, lower for milk, eggs, lower still for certified humane meat or animal products. It will be zero for plant products, alternate meat etc. The app would let you set goals, track progress towards them and reward you when you reach them. It will also let you share your progress with friends or on social media to encourage others to be mindful of their impact as well.

Describe why you think you're qualified to work on this

I've been in tech since 2008. I have worked at Microsoft, Google and am currently working at Meta. I built an iPad app during my grad school and was on the Android team at Google. I'm also a co-author on a book about finding malware in the Android ecosystem. I'm passionate about reducing animal cruelty.

Other ways I can learn about you

Here's my LinkedIn: https://www.linkedin.com/in/sai-deep-tetali-b8608310a

My Google scholar: https://scholar.google.com/citations?user=YaA4JEwAAAAJ&hl=en

The book I co-authored recently: https://nostarch.com/androidmalwarehandbook

How much money do you need?

$1000 to $2000. The money allows me to hire a designer as that's not my expertise

Links to any supporting documents or information

No response.

Estimate your probability of succeeding if you get the amount of money you asked for

~80%